Toyota unveiled its all-new 2008 Highlander and Highlander Hybrid crossovers at the Chicago Auto Show.
Significantly larger, roomier and more powerful than the vehicle it replaces, the 2008 Highlander is also far more stylish than the current model with its bland, utilitarian design. The 2008 Highlander’s design cues come from the same DNA seen on […]

Toyota quietly added its first ever incentives to its Prius hybrid in January. The varied incentives were available in seven of Toyota’s 12 U.S. sales regions, and included low lease payments (a $249 monthly lease contract in New York), cut-rate finance deals (3.9 percent for 36 months in Michigan, Ohio and Kentucky), or dealer cash. […]

Some Toyota Prius owners have reported problems with the car’s permanent traction control system. Whenever the traction control system detects a loss of traction, it shuts the engine down, which can cause major problems in the snow, where spinning wheels are a given.
“When my car is on any kind of slick surface that causes one […]

The California Department of Motor Vehicles has announced that it is no longer accepting applications for carpool stickers from owners of the Toyota Prius, Honda Civic or Honda Insight hybrids. A state law allowed the DMV to issue 85,000 stickers, which allowed these hybrids to access the carpool lanes without the require number of passengers. […]

It seems like we have been saying “best-ever” for a long time when talking about Toyota’s U.S. sales, and we are doing it again.
Toyota today reported its best-ever January sales, with sales up 5.1 percent over January 2006. While the Toyota Division posted its best-ever January sales of 153,732 units, up 4.7 percent, Lexus did […]

Toyota is hard at work on the next-generation Prius hybrid. While the changes between the current version and the next-gen model are not expected to be a dramatic as the last time, the Prius will feature significant tweaks and tweezes. While body of the Prius will look similar to the current model, it will be […]

Toyota’s flagship SUVs — the Toyota Land Cruiser and Lexus LX 470 — haven’t been restyled for nine years — but spy photographers caught the replacements during testing. While Toyota’s SUV duo will update the reserved styling of the current models, don’t expeced any radical changes. However, from these photos it appears the next Lexus […]

Toyota Motor Co. has announced pricing for its all-new 2007 Tundra full-size truck. The all-new 2007 Toyota Tundra will be offered in a total of 31 variations, including a choice of 4×2 and 4×4 drivetrains, three cab styles, three wheelbases, three bed lengths, three engines, and three trim levels.
The 2007 Tundra, which will go on […]

Jim Press, president of Toyota Motor North America, Inc., has been announced as the recipient of the 2007 Automotive Industry Executive of the Year award. This is the first time in the award’s 43-year history that a Toyota executive has received the honor.
The Automotive Industry Executive of the Year recognizes excellence in automotive leadership, with […]

Toyota said on Wednesday that it’s aiming to increase sales of its hybrid vehicles by 40 percent in 2007, which would take the automaker’s sales of the vehicles to 430,000 this year. In 2006, Toyota’s overall hybrid sales rose 33 percent due to high fuel prices.
While hybrid sales increased for 2006, Toyota’s goal may be […]