Ford kicked off its Year-End Event sales campaign today. Following General Motors’ launch of its Red Tag Event, Ford will show off its new 2007 models and offer cash rebates to a handful of models. The Year-End Event deals will run through Jan. 2.

The sales event adds a $1,000 cash rebate to 2007 models of the Fusion, F-series Super Duty pickup, Escape SUV, Five Hundred sedan and Freestyle crossover. The $1,000 cash rebate also applies to the 2006 Ford Five Hundred and Freestyle. The $1,000 bonus is on top of any existing rebates, which pushes total discounts as high as $3,000 on some models.

Ford’s 0 percent financing for 60 months continues on certain remaining 2006 models.

Full details after the jump.

## Source: Ford ##

FORD HELPS HOLIDAY SHOPPERS ‘GET IT STARTED’ WITH YEAR-END EVENT ON HOT 2007 MODELS

DEARBORN, Mich., Nov. 17, 2006 – The holiday season begins with a visit to the Ford dealership. Beginning today, Ford’s nationwide Year-End Event will show off its new 2007 models and offer customers $1,000 Year-End Bonus Cash on some of its hottest products. To rev up the excitement, the campaign features the Black Eyed Peas’ hit song, “Let’s Get it Started.”

“The Year-End Event is a perfect way for us to usher in the season and highlight Ford’s exciting 2007 lineup,” said Al Giombetti, president, Ford, Lincoln and Mercury. “Our new products are winning comparison tests and earning third-party recognition for quality and outstanding features. When customers get behind the wheel, they’ll find bold styling, more standard safety features, and great performance – more reason than ever to put Ford vehicles on holiday shopping lists.”

The Year-End Event includes 30-second television and radio spots, with print executions running in newspapers including USA Today. The campaign also includes a strong digital component: 43 percent of Americans say they plan to shop on the Internet this holiday season, up 6 percent from 2004. With the average online consumer spending 14 hours on the Internet— as much time as watching TV every week – those who browse high-impact automotive sites will see Ford vehicles showcased and learn how they can “Get it Started” for the holidays.

Ford’s Year-End Event runs through January 2, 2007, offering customers $1,000 Year-End Bonus Cash on the following vehicles:

* 2007 Fusion — $1,000 Year-End Bonus Cash
* 2007 Ford F-Series Super Duty — $1,000 Year-End Bonus Cash and $2,000 Customer Cash offer = $3,000 total
* 2007 Ford Escape — $1,000 Year-End Bonus Cash and $2,000 Customer Cash offer = $3,000 total
* 2007 Ford Five Hundred and Freestyle — $1,000 Year-End Bonus Cash and $1,000 Customer Cash offer = $2,000 total
* 2006 Ford Five Hundred and Freestyle — $1,000 Year-End Bonus Cash and $1,500 Customer Cash + $500 Ford Credit Bonus Cash = $3,000 total

Zero percent financing for up to 60 months continues on certain remaining 2006 models.

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